“The importance of green initiative means being a good steward of the environment while also meeting your business goals. Both can be done.” -Green Arrow, 2022
Driving awareness about low waste initiatives is an important part of the zero waste movement, communicating and educating customers or audiences on solutions offered to them! We’re always open to working with people who:
Are truly passionate about integrating sustainable practices
Have been working towards implementing zero waste solutions
Align with Zero Waste Malaysia’s values of waste reduction
PAST CAMPAIGNS
Rinse & Return with Aesop
To reduce waste being sent to the landfills, Aesop ran a recycling collection drive and raised RM5,000 which was donated to Zero Waste Malaysia.
We collaborated with Aesop in 2022 which rescued about 1,300 empty bottles. While recycling is towards the bottom of the 5R’s pyramid, it’s a good start in responsible waste management. Thank you to Aesop for the additional donation as well, supporting ZWM’s cause and ongoing programs.
We’re also happy to hear that Aesop has phased out carry bags for cotton pouches while encouraging shoppers to also bring-their-own bags! The initiative is still ongoing so feel free to bring your bottles to Aesop stores for collection too.
Muji’s Paper Bag Charge
To reduce the usage of single-use plastics and single-use bags, Muji MY started placing charges on usage of paper bags.
In 2022, we collaborated with Muji to reduce the use of single-use disposable bags through a paper bag charge, costing RM0.30 per piece.
Muji Malaysia donated 100% of these paper bag proceeds to Zero Waste Malaysia supporting the mission of building a greener Malaysia, which raised RM33,889.51.
The collaboration resulted in public education on recycling and waste segregation, and public workshops on zero waste.
Composting Machine Giveaway with Reencle
Giveaways are not always encouraged as a lot of the time, they encourage excess consumption, but Reencle is trying to raise awareness about food waste through an innovative solution that makes composting a breeze!
Through a social media giveaway involving two composting machines, we garnered submissions which had over 13,000 views!
Our lucky winners @aason_ong & @pekebunpalatao had incredible videos submitted full of passion and heart for reducing food waste.
Upcycling Campaign x Donation with POKOKS
“>Fabrics are not so easily recycled. They aren’t often turned into new textiles, especially with huge volumes of textile waste being circulated around.
POKOKS has collaborated with Zero Waste Malaysia to run a donation campaign where they use their rejected textile fabrics, and turned them into pouches to be sold.
Proceeds from this upcycling campaign were donated to ZWM for ongoing initiatives towards a more low waste Malaysia. A big thank you to the talented in-house team at POKOKS for sewing these out of unused fabrics, including the labels.
ZWM has since hosted an introductory sharing session with the team on how to live a more low waste lifestyle.
Melvita Recycling Campaign
“>We partnered up with Melvita to run a recycling campaign for ZWM’s FB Group Members, raising awareness on post-consumer plastic waste.
By joining ZWM’s FB Community Group, community members were encouraged to drop off their beauty empties from any brand to Melvita stores and redeem double points on selected days during the campaign period. Points could then be exchanged for cash vouchers or Melvita organic products.
ZWM produced a Reel to launch this campaign, also ensuring the clean recycling and zero waste message was loud and clear!
The campaign collected over 10,000 beauty empties across 4 months (March 2024 – June 2024).
TESTIMONIALS
“The impactful campaign allowed us to reach out to new audiences, increasing our impact and strengthening our mission to reduce food waste!”
Reencle MY
Get in Touch
We are open to other collaboration ideas including a combination of programs! Drop us a message to further discuss opportunities and be at the forefront of sustainable development with Zero Waste Malaysia!
If the form below does not work, please write in to media@zerowastemalaysia.org